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July 24, 2019 / Nicholas Tillman / 0 Comments

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Brand Standards

Mission, Vision & Values
Positioning Statement
University Name
University Color
University Logo
Logo Identity Standards
Incorrect Logo Usage
Logo No No’s
Multiple Internal Sponsors
Definitions
Sub-Branding & Modifiers
College Combination Marks
Boxed TCU v Parent Brand
Administration Combination Marks
Examples of Usage
Official Business Cards
Official Letterhead
TCU Seal
Horned Frogs
Brand Extensions
Social Media
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Secondary Colors

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2955 S. University Dr.
Fort Worth, TX 76109
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MAILING ADDRESS

TCU Box 298940
Fort Worth, TX 76129

Phone

817-257-7809

Email

brand@tcu.edu

Texas Christian University

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2800 South University Drive
Fort Worth, Texas 76109
817-257-7000

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Texas Christian University is accredited by the Commission on Colleges of the Southern Association of Colleges and Schools to award baccalaureate, masters, doctoral degrees. Contact the Commission on Colleges at 1866 Southern Lane, Decatur, Georgia 30033-4097 or call 404-679-4500 for questions about the accreditation of Texas Christian University.